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Meta Ad Account Connection

Connect your Meta (Facebook/Instagram) ad account; bring spend and campaign names into Ad Analytics.

What does this integration do?

The Ad Analytics report works even if no ad account is connected. However, when you connect the account, you additionally see:

  • Campaign names and a campaign-based view
  • Amount spent
  • Cost per conversation

That means you can work out “I spent 5,000 TL on this campaign, 120 conversations came in, and 14 became customers.”

Path: Left menu → All Integrations → Meta Ads

Meta Ads connection page

Before you start

  • You must have an ad account in Meta Ads Manager.
  • You must have at least analyst (read) access on this account.
  • The Ad Analytics feature must be enabled in your plan.

Chatmatic only reads ad data. It does not modify your ads or spend any money.

Connection steps

  1. Open the Meta Ads page.
  2. Click the Connect button.
  3. Sign in with your Facebook account.
  4. Select the ad account from the list (if you have more than one, the one you use).
  5. Approve the read permissions.
  6. Verify that the account shows as Connected on the page.
Ad account selection

After connecting

  1. Open the Reports → Ad Analytics page.
  2. Check that campaign names appear in the campaign filter.
  3. The spend and cost-per-conversation columns start to appear.

Data may not arrive immediately on first connection; refresh after a few minutes.

Difference from Meta Conversions

Meta AdsMeta Conversions
Data directionMeta → CRM (reads spend)CRM → Meta (reports sales)
PurposeReporting costHaving the ads optimized
Required?OptionalOptional; best when used together

See Meta Conversions.

Troubleshooting

ProblemSolution
Account isn’t in the listYour Facebook account may not have access to the ad account
Spend shows zeroThere may be no spend in the selected period; widen the date range
Campaign name doesn’t appearRefresh the ad account connection