Help / Directory

Directory

Group people who are not customers yet, import them in bulk with Excel, and use them for bulk messaging.

The difference between Directory and Customers

DirectoryCustomers
Who?Like a phone book: people you have not done business with yetPeople who do business with you or are expected to
Quotes/dealsNoYes
Bulk messagingYes, by groupYes, by list and group

In other words, the directory is a “broad list” and a customer is a “registered, tracked person.” If someone in the directory shows interest, you can convert them into a customer.

Path: Left menu → Contacts → Directory

Directory list

Adding people one by one

  1. Click the New Contact button.
  2. Fill in the First name, Last name, Mobile, and Gender fields. In the phone box, first select the country from the flag, then type the number. You can add more than one number. See Entering Phone Numbers.
  3. Select a group.
  4. Save.

Groups

Groups are a way of labeling people. For example “Expo 2026”, “Former customers”, “Instagram contest”.

  • New Group: Creates a group.
  • Move records to another group: Moves the selected people in one go.
  • Remove this group from records: Takes people out of the group; the people are not deleted.
Group management panel

Bulk import with Excel or CSV

Instead of entering hundreds of people one by one, you can upload them from a file.

  1. On the Directory page, click Import.
  2. Download the sample file (CSV or XLSX). You learn the column layout from this file.
  3. Enter your own data in this file, in the same columns.
  4. Upload the file.
  5. Choose one of the two options:
    • Import: Only adds to the directory.
    • Import and Create: Adds to the directory. If the same phone number exists in the system, it also creates that person as a customer.
Import screen

Before uploading, keep the phone column in “text” format in Excel and check the leading zeros or country code. Excel may delete a leading zero.

Do not use lists bought from someone else or collected without permission for bulk messaging. Your account may be restricted by WhatsApp.

Custom columns

With the Add Field button on the Directory screen, you can define your own columns (for example “City”). You can also fill in these columns when uploading a file.